Interactive eBook, When I Grow Up: P.J. Style, is a children’s story & games designed to intrigue and engage kids’ imagination.

More than just a flat PDF, we created an immersive environment that links the captivating conversation of reading a storybook with kids and the exciting impact of a video game. The goal is to share and witness the child's joy.

What do you want to be when you Grow Up? P.J., the purple elephant, is trying to decide on his grown-up job too. There are so many things he likes and the options are none too few! Help P.J. decide what he would like best: a teacher, a doctor, a policeman, any of the rest. Philip Simpkinsí When I Grow Up has so many fun ideas to choose from when youíre small, you and P.J. might just want to pick them all.

Click on the words of the page and listen to the professionally recorded voice. Select PJ to hear his trumpet and watch him move.

When PJ shows up in the upper right corner of the page, there is an included game for the users to challenge their skills.

Most of all, the readers will love finding PJ's footprint on all the pages. The indicator will light up when you touch the location and if it can not be found right away, there is a help button on the bottom right of the app. Have Fun!