UniClub enhances the opportunities for students to gain real-world experience by initiating a program which brings big and small companies alike and student teams together to work on the development and execution of marketing strategies, activities and campaigns. Students from various university join together in this organization to gain skills in marketing, event coordination, and leadership, planning numerous social and professional events throughout the year.

Throughout the year, UniClub actively brings to campus a variety of different events, ranging from marketing competitions, professional speaker engagements, agency tours, to social events and charity fundraisers. Events and activities put on by UniClub reflect the interests of Uni students, and provide a valuable experience for all attendees.