Twurla is made to be simple. It’s not an app that organizes your bookmarks. It’s sharing a recommendation when the recommendation comes with a url. In foreground, Twurla will recognize if you have a url in your clipboard and ask you if you wish to create a short-link, a twurl, out of it. The list of twurls only contains your 25 latest. If you haven’t shared number 26 yet, how likely are you to ever do it?

Every short-link you create is unique. With just a tap a QR-code is saved to your Photo Album. If you want to create more than one twurl for a url, you're welcome. We don't forbid doublets. You might want to track a link and a QR separately. Whatever your reasons are, you're welcome to create as many links as you want. Simplicity and freedom.

When you have created a twurl, just tap on the Twitter icon and you’ll be presented with a tweet window with the short-link already inserted. Write something smart and press Send and your recommendation is on your Twitter timeline. And you can start tracking it. We think the best analytics has been created. So, why not use that? If you are already using GA, keep doing it. Just submit your UA-code and you’re up, tracking your own links. Otherwise, we’ll set you up.

Oh, and, there's one more thing. About knowing how much business your recommendation created. Twurla is not only connected to iTunes and Amazon. But to more than 18,000 online retailers worldwide. Everyone of them paying you, as a Twurla user, % on the business your links generate. So, recommend, track and get your fair share of the revenues. We think that’s how it should work. Fairness.