Target Mobile for iPhone provides a fast and easy way to launch automated notifications (voice, text, e-mail) to lists of recipients that are configured using the BrightArrow Target Web subscription.

This app makes use of the special features of the iPhone and iPad for streamlined recording and launching of instant mass notification messages. Specifically, the built-in microphone of the iPhone and iPad makes it much faster to create the message than Web users who must dial into a telephone number. Similarly playback of a recorded message to the iPhone or iPad speaker allow for a much faster preview, and the DatePicker control allows easy selection of the message transmission time.

By using the mobility and power of the iPhone and iPad, the BrightArrow Target Mobile app delivers a greatly optimized approach for school districts, government agencies, non-profits and other organizations to create and launch notifications for emergency, urgent, and everyday communication.