R.O.I. is the research magazine of the University of North Carolina Kenan-Flagler Business School. Its name signifies the return on investment on the research conducted by our world-class faculty.

UNC Kenan-Flagler is committed to producing research with impact – meaning it makes a difference in both the business and academic communities. R.O.I. focuses on shared ideas and practices from research so that business people can apply them to current challenges – and prepare for the changing global landscape.

Consistently ranked one of the world's best business schools, UNC Kenan-Flagler is known for its collaborative culture that stems from its core values: excellence, leadership, integrity, community and teamwork. Professors excel at both teaching and research, and demonstrate unparalleled dedication to students. Graduates are effective, principled leaders who have the technical and managerial skills to deliver results in the global business environment. UNC Kenan-Flagler offers a rich portfolio of programs and extraordinary, real-life learning experiences: Undergraduate Business (BSBA), full-time MBA, Executive MBA Programs (Evening, Weekend and global OneMBA®), online MBA@UNC, UNC-Tsinghua Dual-Degree EMBA, Master of Accounting, PhD, Executive Development and UNC Business Essentialsprograms. It is home to the Frank Hawkins Kenan Institute of Private Enterprise.