The MatchMaker by True Match allows you to find your precise True Match shade by determining your unique undertone & depth through a series of focused questions.

Once you find your true match shade, you will be able to see which stores in your area carry your shade. Additionally, you will able to learn more about what your unique undertone means and which celebrity shares your undertone. You will also be able to share this information with friends & family on Facebook!

True Match super blendable makeup ™

Now in 33 Shades! The most extensive shade range in the mass market. The #1 makeup brand worldwide introduces 9 NEW & 5 improved shades Our unique shade range not only goes from light to dark but also warm to cool. Skin tones and undertones covered, to offer your most precise match. 100% Guaranteed.*

SCIENCE BEHIND THE SHADES

The L’Oreal Paris labs conducted their most extensive shade study ever incorporating 7 years of research across 57 ethnic backgrounds and collected 19,000 data points resulting in the optimum shade range for the US market to match each woman’s unique skin tone & texture.

*Valid only in U.S. with original store receipt on purchases between 1/1/12 – 12/31/12. One per household. Restrictions apply. 1-800-540-0923 for details.