This Malik eReading application provides, for the first time, the complete Malik Management Systems for iPhone and iPad. Following Malik’s modular sytem, the content provided in this app will be gradually updated and extended. Essentials every manager needs to know, from the basics of the craft to strategy, corporate governance and leadership.

Management is no matter of ideology, nor is it a question of fashion. Management is a craft – the universal and most important discipline of the 21st century. Fredmund Malik, the leading expert in the field of general management, provides you with the knowledge it takes to be a successful executive and manager, in any position, within any organisation.

With a keen eye for the challenges of an ever more complex world, the Malik Management Systems deal with every aspect of management today: the essence of the craft, corporate governance and policy, strategy, structure, culture and the key issues facing executives.

Fredmund Malik’s theory is system-oriented and can thus be applied regardless of time or place. It is designed to work in all areas and industries of any society, irrespective of changing trends or national and cultural differences. Taking as his point of departure the consistent traits displayed by complex systems – phenomena that executives and managers are likely to address on a daily basis – Malik sets the standard for sound management in a knowledge-based economy.

The free guides »The Malik Management System and Its Users« and »Cybernetics: Background of the Malik Management Systems« provide a concise introduction to the Malik Management Systems.

Prof. Dr. Fredmund Malik is a university-level professor of corporate management, an internationally renowned management expert and the chairman of Malik Management, the leading knowledge organization for wholistic cybernetic management systems, based in St. Gallen, Switzerland. With approximately 300 employees, a number of international branch offices and partner networks for cybernetics and bionics, Malik Management is the largest knowledge organization, offering truly effective solutions for all types of organizations and their complex management issues. Thousands of executives are trained and advised about wholistic general management systems. Fredmund Malik is the awardwinning and best-selling author of more than ten books, including the classic »Managing Performing Living«. He is also a regular columnist for opinion-leading newspapers and magazines and one of the most prominent thought leaders in the management arena. Among numerous other awards, he has received the Cross of Honor for Science and Art from the Republic of Austria (2009) and the Heinz von Foerster Award for Organizational Cybernetics from the German Society for Cybernetics (2010)