Go M.A.D.® means Go Make a Difference, and comes from our founding research back in 1998. This phenomenological research project saw the development of our unique Go M.A.D.® Framework, which represents what people naturally do when successfully making a difference.
This framework provides a Results Focused Thinking System and is at the core of how we help individuals, teams, organisations and communities today. We have used the Go M.A.D.® Framework to help some amazing clients make incredible measurable differences and we have produced a range of books and audios to support individuals in achieving results.

This app introduces you to the Go MAD Framework as a coaching tool to allow you to build plans that increase your probability of success. The coaching questions guide you through the Framework, helping you to think clearly about what you want to achieve, create a goal, generate possibilities and decide priority actions.


Go M.A.D. is a registered trademark of Go MAD Limited