DNA.DO - Bridging the gap between consumers and merchants. DNA.DO is a new app from Social DNA, Inc., in the social influence and retail space. Social DNA is building a platform to reward consumers directly for their social influence and word of mouth advertising. In this first version, you would be able to:

- Measure your social influence and authority using integrated social networks, Facebook and Vkontakte
- Receive a personal influence score and rank
- Compare your social influence and rank to that of your friends
- Using your influence score, receive personalized rewards and discounts from participating businesses
- In time, use the DNA.DO app as a universal loyalty card, freeing your wallet from useless plastic

Come join us in the revolution of personalized shopping!