For more than 17 years, one book has stood as the definitive guide to the industry – the Malaysian Advertising Directory (MAD). We have been tracking agencies and media companies that operate in the dynamic advertising, media and marketing space year after year. Complete with company details and contacts, market trends, essential industry overviews and also celebrated some of the finest work in our pages. Dubbed MAD for short, the Malaysian Advertising Directory is a ready reference to over 35,000 industry professionals listing the who, where and what in Malaysia’s growing marketing communications industry. We are now ready to complete our 2013 edition, as we march ahead amidst improving economical conditions.