Battle for the Marketing Cloud
Detailed App Info:
Application Description
The Battle for the Marketing Cloud
Startup CEOs on taking a chunk of the skyrocketing marketing technology budget.
Join Mike Maples Jr., Managing Partner of FLOODGATE, and a panel of leading marketing technology CEOs for an in-depth discussion on The Battle for the Marketing Cloud and the startup race to snatch up the CMO’s money.
Gartner predicted last year that CMOs would spend more on technology than CIOs by the year 2017, and that’s been validated by recent startup acquisitions, IPOs and funding in the marketing software industry. Fast-moving startup founders in event marketing (DoubleDutch), data analytics (KISSmetrics) marketing automation (Genius.com), and influencer marketing (Traackr) will share their experiences selling to the CMO, debate the rise in marketing tech dollars and explain how companies can set themselves up for success.
Startup CEOs on taking a chunk of the skyrocketing marketing technology budget.
Join Mike Maples Jr., Managing Partner of FLOODGATE, and a panel of leading marketing technology CEOs for an in-depth discussion on The Battle for the Marketing Cloud and the startup race to snatch up the CMO’s money.
Gartner predicted last year that CMOs would spend more on technology than CIOs by the year 2017, and that’s been validated by recent startup acquisitions, IPOs and funding in the marketing software industry. Fast-moving startup founders in event marketing (DoubleDutch), data analytics (KISSmetrics) marketing automation (Genius.com), and influencer marketing (Traackr) will share their experiences selling to the CMO, debate the rise in marketing tech dollars and explain how companies can set themselves up for success.
Requirements
Your mobile device must have at least 11.05 MB of space to download and install Battle for the Marketing Cloud app. Battle for the Marketing Cloud is available on iTunes for $0.00
If you have any problems with installation or in-app purchase, found bugs, questions, comments about this application, you can visit the official website of DoubleDutch DoubleDutch, Inc. at http://doubledutch.me/event-app.html.
Copyright © 2011 DoubleDutch, Inc.
