Arthur Christmas is an interactive storybook app that at last reveals the incredible, never-before seen answer to the question on every child’s mind: how does Santa deliver all of those presents in one night?!

It may have something to do with Santa’s secret high-tech operations at the North Pole, including the super cool, mile-wide sleighship, the S-1. However, the story takes a twist when Arthur, the story’s unlikely hero, is called upon to complete an urgent mission to deliver the last present that was accidentally left behind.

The storybook features original content from the feature film, including images and character voices and is the only way parents and their children can get a sneak peak before the film debuts or re-live the magic after seeing the movie in the box office. In-story activities include:

•The Arthur Christmas Story: with images and audio straight form the movie
•Narration Options: Read to Me, Read to Myself and Auto Play – makes it a great for kids of all ages
•Make Arthur Look Like Santa: Apply digital stickers to Arthur’s face for a hilarious Santa-like snow costume
•Countdown to Christmas Meter: Digitally track down to the second just how close you’re getting to the big day
•Lull the Lions to Sleep: Swipe back and forth on the screen to help Arthur distract the hungry lions so they can finish their quest to deliver the lost present