HABA is the acronym for "Health Aid Beauty Aid", which means assisting health and beauty. Since our establishment, it has been our company name and predominant theme. Our business policy is to give top priority to "safety", adopting a "non-additive mindset". We have been diligently working on developing safe, high-quality products, based on our immutable beliefs.

HABA products do not contain any ingredients such as paraben, mineral oil, chemically synthesised tar colourings, artificial fragrance and petrochemical surfactants that may become a burden to the skin or cause an allergic reaction.

-Learn more about HABA, a Japanese skincare company that adopt "non-additive mindset"

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