This app represent Businessworld Magazine which is one of the oldest as well as most respected business publications in the country. It was born in 1981, and over the past three decades, it has become known for its rigorously reported and deeply analysed reports and articles on the economy, banking, finance, industries, corporate houses and entrepreneurs. It has become an essential decision making tool for leaders both in the government as well as in corporate houses.

Businessworld is part of the ABP Group, one of India's largest media groups and the brand leader in eastern India. ABP also publishes Anandabazar Patrika, a widely popular Bengali daily, and The Telegraph, the largest read English daily in the eastern region. The ABP group also has three leading news channels ― ABP News, ABP Ananda and ABP Majha.

The biggest strength of Businessworld has been its ability to spot trends early and focus on the opportunities ― and sometimes threats ― it throws up for the Indian economy as well as the corporate sector.

Leveraging on its brand leadership, Businessworld has now moved into other media platforms like publishing and events. It has brought out extremely respected books ― Contemporary Banking In India (edited by Naina Lal Kidwai, Country Head, HSBC India), the BW Marketing Whitebook, the BW SME Whitebook, etc. It also has many events and awards ― the BW Mega Awards (for commercial as well as investment bankers), the BW Best Mutual Funds, the BW Young Entrepreneur Awards and the BW Most Respected Companies Awards